Plus, all the top tips, news & feature updates you need on your social media journey
Hey folks👋🏽 I don't know about you, but the second half of 2023 has been filled with some incredible films. I'm especially impressed with the slate of films directed by women. Barbie is one of my top movies of the year, and Past Lives is a current favorite (I've watched it three times). What movies are you enjoying/looking forward to? Let me know over on Twitter! Quick note before we get into it: I'll be out next week, and Kirsti will be taking over — keep an eye out for her take on the newsletter! 💌 In today's email: - 🧪 Jay Clouse's approach to breaking down content creation scientifically is just my speed — get his top insights into content creation
- 👀 We're curious – tell us which learning format you'd like to see from Buffer
- 🤖 Use this AI Assistant prompt to compare two topics for your audience
- 📱Mitra recommends a trending audio to show off your product
- 📣 The latest social news, features, and bonus reads
- And as always, all the latest and greatest content from the Buffer blog.
Have a great weekend, and we'll see you next Friday! |
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| Warmly, Tami & the Buffer team |
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P.S. You can now collect emails through your link in bio with our Start page <> Mailchimp integration 🤩 Try it out→ |
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Last week, 50% of you said you'd like to see more guest writers in the newsletter 🤩. Great to know Mat's section last week resonated! |
We're testing the new sections and would love your feedback on the experience here! |
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🏊♀️Deep dive: Five tips for growing as a creator from Jay Clouse |
Jay Clouse believes there's a scientific method to content creation and is on a mission to prove it. Through "Creator Science" and "The Lab," Jay Clouse is redefining content creation as a holistic science to an audience of more than 100,000 people across the Internet. Jay shared five main insights into how he thinks about content creation for his creator business and offers advice for creators. - Consistency and flexibility: Maintain a consistent content schedule but be flexible enough to adapt to industry changes. Consistency helps in audience growth, while flexibility allows you to stay ahead of the curve.
- Avoid burnout: Plan your tasks and delegate when necessary. Make time for self-care and other life aspects to avoid creative burnout.
- Leverage tools and systems: Use tools like Notion or Trello to make your workflow smoother. Automate tasks where possible and delegate to team members to free up time for creativity.
- Personal branding: Build your personal brand rooted in authenticity and self-awareness. Your brand should reflect your values and promise to your audience.
- Credibility is key: Support your claims with concrete evidence and maintain ethical standards. Credibility builds trust and establishes you as an authority in your field.
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🪴 Four creators skyrocketing growing for fun with Buffer |
We pride ourselves on being an excellent tool for entrepreneurs and business owners to grow on social media — and our users were more than happy to back us up. - Michael Piperno on Linkedin: "What used to take me hours now takes me minutes. Easily 2 hours saved per week."
- Nathalie Tran on Instagram: "My engagement has increased around 999% on Pinterest!"
- Jennifer's Fading Memories podcast: "I've made over $8,000 in podcast sponsorship since using Buffer"
- Adriana on LinkedIn: "Buffer has been the player in my following growth on my personal LinkedIn and Twitter accounts, over 5,300 followers. I cannot imagine life without Buffer."
Want to skyrocket your growth? Click the link below to get started with Buffer today! |
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👇🏽 The latest from the blog |
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🤖 Compare topics for your audience with this AI prompt |
Use this prompt in Buffer's AI Assistant to create an easy-to-understand comparison for your audience. |
Craft a [Platform & Format] that compares and contrasts [Topic A] and [Topic B] for [Target Audience]. The goal is to provide a balanced view that helps the reader make an informed decision. Make sure to address the specific needs and questions] that the [Target Audience] might have about both topics. Conclude with a summary and actionable insights.
Note: Do not include hashtags or emojis in the final rewrite. |
We're testing this new section and would love your feedback on the experience here! |
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📱Social tip of the week from Mitra, Buffer's Social Media Manager |
"Hey, can I show you something I love?"
This short and sweet audio is perfect for promoting your product — and it'll only require one video clip.
You can use this as a general promotion for your brand or to promote a specific item and add more information in the caption. Check out this example from @mullicahillamishmarket_ where they used the sound to promote a limited-edition batch of donuts.
Here's the audio
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📣 What's happening in social? |
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What would you like to see more (or less) of in the newsletter? Give us all your feedback in this form or let us know on all our social channels @buffer! |
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