PART-TIME AUTHOR, FULL-TIME MAYOR: Eric Adams is desperately trying to change the narrative, amid a pileup of scandals, arrests, resignations and FBI raids. And so on Monday morning he gathered the city’s otherwise-occupied press corps in the rotunda of City Hall to reveal the findings of a rote municipal report that typically gets scant publicity from the mayor’s office, POLITICO reported today. "I told the team we have to write our own narrative, because if we don’t show the success and we don’t have a person [here] who has benefited from what we’re doing, it just doesn’t seem to get covered,” Adams told reporters Monday morning. “We don’t want to distract,” he added. “We want to have folks pay attention of how successful this administration has been.” The Mayor’s Management Report — a charter-mandated compendium of agency statistics tracking ambulance response times, recycling rates and other barometers of municipal service — already readily receives media coverage. The New York City mayor’s blunt admission of his communications strategy came just hours after federal prosecutors announced they had indicted two fire chiefs who served under Adams on an alleged corruption scheme. It was the latest in a swarm of scandals — arrests, resignations, FBI raids — that continue to engulf his administration. “The strategy is we’re going to do lots of official shit and look mayoral,” said Chris Coffey, a Democratic political consultant who worked in former Mayor Michael Bloomberg’s administration. “Is it going to work? Probably not. If the worst stuff has happened then yes, you have a shot at getting through this.” So far this month, federal agents have raided the homes or seized the phones of at least five top city officials. The police commissioner was forced to resign as his twin brother is being probed in an alleged corruption scheme. The mayor announced late Saturday night that his top city lawyer quit — reportedly because he refused to follow her personnel advice. And City Hall fired an aide after NBC News reported that he was involved in a scheme to extort nightclub owners who were the target of scrupulous NYPD enforcement. Adams’ Monday morning press conference was stated to be about the release of the lengthy annual performance report — the first time in recent years the analysis was accompanied by a press conference. But the mayor did not deny that the press conference was part of a messaging strategy intended to shift focus away from the scandals. “Why are we doing this?” he said, referring to the press conference. “We want New Yorkers to know this administration is working hard for them, and we're producing real results. And when things happen to the administration, the real question is, you have the ability to stay focused and provide the services that the city is expecting.” “It's intentional to focus on this narrative so I can write my story,” the mayor also said. “Oftentimes history is someone else writing your story. I want to write my own story. And this story is how great we have done.” — Jason Beeferman |